Inbound Marketing Manager (m/w) (PDF)

Beschreibung:

comprigo GmbH (formerly R&E Media) was founded in 2009 and employs a growing team of more than 70 employees in Cologne / Germany and Zagreb / Croatia. comprigo is a subsidiary company of Bauer Media Group, which is one of the most successful media publishers worldwide. Bauer Media reaches millions of customers globally with more than 600 magazines, over 400 digital products, and more than 100 radio- and tv-stations. This is your chance to become part of our success story.

For our international Online Marketing department with more than 27 specialists covering 14 markets, we are looking for an Inbound Marketing Manager who will be working together with our Head of Online Marketing. In your role as Inbound Marketing Manager (m/f) you’ll be instrumental in driving inbound traffic to our content, define our paid inbound traffic and social media strategy and its execution, thus helping our customers make the best purchase decision by providing compelling and engaging content. Together with the Head of Marketing you will be working in quarterly planning phases, focusing on department objectives and Key Results (OKR methodology).
Aufgaben:

You will coordinate our social media execution for all our 14 markets

You will work with the Content team to define the best content types to which to drive paid social and organic traffic

You are responsible for driving paid and organic social traffic to our editors choice articles (e.g https://www.comprigo.de/artikel/geschenkideen-fuer-den-kleinen-geldbeutel)

You will work together with our Head of Online Marketing on improving the performance of our Adwords accounts

You will coordinate our email marketing initiatives across all our platforms
Anforderungen:

You love online marketing. You don’t just surf the internet. You explore and think outside the box.

You live online. Your day wouldn’t be complete without Google, Facebook and Co., and you are experienced working with Social Media.

You know how to build and manage social and paid traffic at scale and how to measure its impact on the behaviour of the users after acquisition.

You have previously worked with Facebook Ads Manager, Google Adwords and Google Analytics, and you have basic knowledge in digital tools which make your work much easier (e.g. SEO tools, Photoshop, further analysis tools, etc.)

You have a degree in Marketing or equivalent and 2 years work experience

You are a German native speaker and have very good English skills
Wir bieten dir:

Full-time job in a young, skilled and highly motivated international team with flat hierarchies and a pleasant working climate

Modern workspace in the heart of Köln Ehrenfeld (the new place to be), including adjustable desk and noise cancellation headphones

The best team events in town

Weekly massages

Drinks, fresh fruit & snacks

Flexible working hours
Arbeitsverhältnis: Vollzeit
Wochenarbeitszeit: 40 Stunden

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